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Case

Alexander Emelianenko

Alexander Emelianenko is the legend of mixed martial arts. With the help from our team, he became Bookmaker Leon’s ambassador. The character of Alexander is associated with tenacity, courage and steady spirit – that’s what a Bookmaker Leon’s player needs to achieve his goals.

We chose Emelianenko appropriately and made no mistake as he indicated the intention of Bookmaker Leon to steadily penetrate the structure of mixed martial arts. The attraction of a new audience and an increase in brand recognition and brand image were secured.

Services

01.
Hype
Emelianenko's social media accounts are among the most discussed. The presence of Bookmaker Leon's logo and brand elements in them is excellent publicity for our partner
02.
Marketing
Development of a plan to launch ambassadorial activities. Negotiations with the athlete's team
03.
Creative approach
Development of design and concept of promotion in Alexander Emelianenko's social media accounts

Celebrity

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