Popularity rate is rocketing! Nikolay Sobolev is a blogger who breathes the hypest and most important themes. Commercials in his videos are always prestigious and highly rewarding.
The advertising has been thematic, as the video was dedicated to Versus brand, and Bookmaker Leon - major affiliates of rap battles. This way, advertising did not disgust the audience; it looked organic and on point. The video picked up over 3.5 million views.