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Case

Adrenaline Pump

Ekaterina Naboychenko, a girl-drifter with two university degrees, is the most beautiful driver you have ever seen on the Russian racetracks. She is Bookmaker Leon’s Ambassador, who combines femininity with power and sporty rage.

The action item on the affiliate’s website. Any user could take part and win a master class from Ekaterina, ride along a real racetrack and snatch flaming emotions. This promo aroused great interest among sports fans.

Adrenaline Pump

Services

01.
Marketing
Agreement on marketing items, promotion concept, negotiating with the athlete's team, and launching a contract
02.
Action item
mighty promotion on the partner's website with massive awards and a master class from Ekaterina Naboychenko for the contestants
03.
Creative approach
Developing an idea for the promotion, crafting the design of awards, media contents for social media networks launch

Celebrity

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